Leadership Lessons I Noted from Performing in the Super Bowl LVIII Halftime Show

February 22, 2024


By Terri Liggins

First of all, being involved in such a high-profile event required extreme collaboration and teamwork. The show’s success relied on the precise coordination and cooperation of 300 cast members divided into groups. We adhered to our group’s specific role, as we ran, jumped, waved hands, and danced freestyle according to orders given by our cast leader, who BTW, has now directed 26 Super Bowl performances! I would say she knows a thing or two about being a visionary and leading others into a state of harmony for an unforgettable performance.

Lesson #1. In business, collective teamwork via effective leadership is essential for achieving common goals and driving success.

Secondly, this experience underscored the significance of adaptability and resilience in the face of challenges. Despite our 40 hours of paid rehearsals, unforeseen circumstances could’ve ruined that live performance. Therefore, they taped one full performance to use just in case something happened to one of the main performers before the show. As cast members, we had to be ready to adjust quickly, as there were constant changes to our formations even at the final dress rehearsal.

Lesson #2. In business, leaders must be adaptable and resilient in navigating uncertainties and overcoming obstacles to achieve desired outcomes.

Additionally, being part of such a widely-watched event highlighted the importance of effective communication. It was vital for cast members and production staff to remain aligned with their roles and responsibilities to deliver such a high-tech, fast-moving, memorable halftime show.

Lesson #3. In business, effective communication and leadership are fundamental for fostering collaboration, inspiring confidence, and driving organizational success.

Furthermore, the show underscored the paramount importance of confidentiality and adherence to strict guidelines. Under a stringent Non-Disclosure Agreement (NDA), our phones were securely locked during rehearsals and we were prohibited from discussing any aspect of the show before the actual performance. Some members breached this agreement and were immediately expelled from the show. Most of us were diligent and respected this unparalleled dedication of Apple Music to that production requirement.

Lesson #4. Upholding NDAs, shows a leader’s dedication to ethical conduct and accountability. This fosters a culture of integrity, trust, and professionalism within the organization

In conclusion, performing in the Super Bowl LVIII Halftime Show provided invaluable lessons that can help leaders thrive in any professional setting driving business success.


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